Session Six to Eight

Session Six to Eight

Font decisions were made to be COURIER NEW. This style was accepted by the group. It was chosen as its easy to read and fashionable. 

Logo  

The development of the logo became long winded as my visions became too technical for my abilities. Once the original logo was completed individual logos were then completed with there colour (see figure 19-20).

Figure 19 Original design 

Figure 20, This was developed firstly, the group did not the black font. Flower looked tacky and could be improved on 

Figure 21, This was developed, incorporating the theme collage this was bold enough and fitted the brief of the group.

Figure 22, Personalised logos were completed, as a group we decided to build individual ones with their chosen colour, the task was complete but these logo has no presence on marketing promotion (see figure 23-26). 

Figure 23, Ferns Logo 

Figure 24, Gemma Logo

Figure 25, Theresa Logo

Figure 26, Sam Logo

Website was currently constructed, I had no input for this as my workload was enough to concentrate on. The other tasks such as sponsorship, guest lists were someone else responsibility. As a member of the group I did not believe that tasks were being completed. Simple jobs such as an invitation list did not exist currently. This in my opinion should have been one of the first tasks completed, but as the pressure were getting high with other commitments they were left. The quality of the show was most important but the time building an invite list and sending was lost.

http://collective5ctpof.wix.com/floristry-showcase